March 3, 2024


Yo Quiero Techno

Juxtapoz Magazine – Sofia Enriquez “MUCHO” @ Subliminal Projects, Los Angeles + Obey Clothing Collection

2 min read
Juxtapoz Magazine - Sofia Enriquez "MUCHO" @ Subliminal Projects, Los Angeles + Obey Clothing Collection

Subliminal Assignments is delighted to current MUCHO, by Mexican-American visible artist and trend designer Sofia Enriquez. The exhibition showcases the breadth of Enriquez’s follow together with wonderful artwork, sculpture, bespoke hand-created installations, and outfits. In partnership with Obey Clothing and in conjunction with the opening of the exhibition, the artist will release a new limited T-shirt and a sequence of choose hand-painted things from the Obey Clothes line, displayed in a pop-up MUCHO X OBEY store inside the exhibition.


Enriquez’s get the job done investigates her intercultural identification through the use of vivid distinctive symbolism, creating an automobile- biographical legend that weaves themes of Mexican-catholic iconography, indigenous homage, Spanglish text, modern day pop-culture references, and feminine strength. This unique design and style has garnered her collaborations with the Coachella and Stage Mentor tunes festivals, a tailor made constrained Dickies selection, and a solo exhibition at the Hawaii State Artwork Museum, as nicely as a number of mural projects in the course of Southern California.

Stemming from a passing remark by her mother, “Mija, porque haces mucho?” (translation: “Mija, why are you carrying out so much?”) the term “mucho” resonated and outlined Enriquez’s insatiable push to create. As a end result, MUCHO grew to become a muse, a tag, and a moniker for her upcycled outfits line. The exhibition serves as a survey of MUCHO as a brand name and visible expression of Enriquez’s own practical experience as a feminine artist coming from a operating-class immigrant family, and what it implies to accomplish achievements in just the backdrop of discovering her possess cultural identification.

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